Since 2012, we have worked in partnership with regional farmers to connect New Yorkers with the freshest, rarest, seasonal, locally farmed flowers. 

Our goal is to deliver the simple but sublime beauty of flowers - the most unusual varieties, harvested at peak quality, delivered in elegant, plastic-free packaging - while supporting local farm businesses that treat the earth with extreme care.

We love helping to remove the hassle of searching for the greenest choice, whether you’re sending flowers to a loved one, shopping for yourself or searching for a designer for your upcoming event. 

We’ve built our reputation on quality and sourcing transparency, and look forward to helping you learn more about seasonal flowers through our subscriptions, floral design, and retail offerings.

Pronouns: She/her

Nickname: Eli

Roles: Subscription + Retail Sales Manager / Assistant Designer on events

3 words to describe your personal style: All over (the) place 

What drew you to flowers: Their appearances. It's actually so crazy to me that they exist. Can you believe it?! Each variety looks completely insane and stunning when you really think about it. I hope I never stop thinking about it! 

Favorite flower so far this year: Anemones:)

What you're enjoying about your job: I love my team and the view from our studio. It's also a blessing to work with these wild looking living things in so many different capacities, it really shows you what you can do with a love of nature. 

Time off go-to's: I spend my "off days" growing flowers and stressing out about my gardens. If I'm really lucky I get to eat dinner with people I love and sit on the couch with them after to laugh. 

Current listen, read or podcast: I'm reading Taipei by Tao Lin. It's a slow burn but I'm getting somewhere with it! 

Nickname: JoshJoshJosh

Pronouns: He/him

Role: Sustainable Breakdown Captain

3 words to describe your personal style: Queer Maximalist Mechanic

What drew you to flowers: Most lines of work have a lot of negative externalities for the world. Working with flowers really maximizes beauty and joy without harming people or the planet, and keeps us in better contact with the wondrous Earth. Plus I get to give beautiful bouquets to all the old grannies and grandpas in my building.

Favorite flower so far this year: Peonies! Big as your whole head!

What you're enjoying about your job: I love getting to connect with the staff at all the venues we work with, getting to brighten up people’s evenings with beautiful flowers to take home, and getting to make the flower studio a more organized, usable, delightful space to work in.

Time offsite: I’m a long-time bike mechanic and educator, and am writing a bike repair book for people who have been kept out from mainstream mechanical education. 

Current listen, read or podcast: Wake and Bake with Clay Pigeon on WFMU!

Pronouns: They/them

Roles: Subscription Production Manager / Event Breakdown Captain / Proposal Writer

3 words to describe your personal style: Cowboy / metalhead boyfriend / witch

What drew you to flowers: Favorite flower so far this year: Ranunculus, especially the unexpected freaks! Anytime we get a monstrous, fasciated one I’m in love! I also adore the cabbage ruffle of a “pon pon” variety and the spidery elegance of a butterfly ranunculus.

What you're enjoying about your job: I thrive on the combo of the expected rhythm of a Tuesday SFP bouquet making day + the different type of prep that happens with having new varieties every week. I’m learning so much about the needs of certain flowers + what makes them happiest.

Offsite life: My other life is as an artist who teaches printmaking so I’m always drawn to the surprising + specific tips + tricks of a craft. My artistic practice is concerned with our current ecological fate, so the sustainability model MOF follows really hits home + makes me proud of the work we're doing.

Pronouns: She/her

Roles: Seasonal Flower Project Subscription Coordinator / Lead Designer

3 words to describe your personal style: In an ideal world, "classic", "mod", and when it is really working for me the "tiniest-hint-of-punk". 

What drew you to flowers: After years of sitting behind a desk, I was looking for ways to get creative, get moving, and get my hands dirty. Working with flowers provided the perfect place for me to do that. 

Favorite flower so far this year: Tulips! There's so much variation and personality within the local varieties we source.

What you're enjoying about your job: A balance of organizational and logistics work with creative and physical work. And working with a wonderful and talented team! 

Life offsite: Rock climbing, canoeing, camping... always trying to get outdoors when I can! 

Current listen, read or podcast: Podcast - You're Wrong About