Molly Oliver Flowers — Brooklyn's sustainable wedding florist. Locally grown, foam-free.
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Brooklyn's wedding
florist rooted in
the slow flowers
movement
Seasonal, locally grown, foam-free floral design for weddings and events across NYC. 14 years of craft. Every stem within 200 miles.
event experience
radius, always
ever
A wedding florist
who entered floristry
as a farmer
Molly Culver founded Molly Oliver Flowers in Brooklyn in 2011 — not from a traditional florist background, but from years of training in sustainable agriculture and organic farming. That origin shapes everything about how we approach wedding floral design.
We don't source from the wholesale flower market and arrange whatever's cheapest that week. We build relationships with the farms. We know which farm a stem came from, how it was grown, and what it took to get it here. That knowledge informs every design decision — what flowers are genuinely at their peak for your date, which varieties have the staying power for a long reception, what combinations create something you've never seen at another wedding.
Our aesthetic is rooted in the season — abundant, natural, grounded. Not the same overworked roses and eucalyptus that appear in every venue across Brooklyn. Flowers that actually look like they came from a real farm in New York, because they did.
"I spoke to several florists in New York for our Brooklyn wedding. I genuinely believe we couldn't have made a better choice. Everything was composted or put in paper cones for guests at the end of the night."
— Helene Yorke, Brooklyn Wedding 2021
Brooklyn & NYC · All event sizes · Weddings, elopements, rehearsal dinners, corporate events
Weddings, elopements &
all the celebrations in between
Twelve years of Brooklyn and NYC events — from intimate City Hall elopements to full multi-day wedding weekends across a wide range of venues.
Full-service wedding floral design: ceremony installations, reception centerpieces, bridal bouquets, boutonnieres, cocktail hour, welcome arrangements, and full breakdown with composting. We handle every floral element so you don't have to coordinate between vendors.
Not every wedding needs a grand installation. We design for elopements, micro-weddings, and intimate celebrations with the same care and sourcing standards as a full wedding — a single extraordinary bridal bouquet, a small ceremony arch, a handful of arrangements for a private dinner.
Rehearsal dinners, engagement parties, corporate events, brand activations, and non-wedding celebrations. We bring the same locally sourced, seasonally grounded aesthetic to events of any kind — with the sustainable practices that define everything we do.
Why "locally grown" matters
for your wedding flowers
80% of flowers sold in the US are imported from overseas — grown with synthetic pesticides in Ecuador, Colombia, or the Netherlands, then refrigerated and air-freighted thousands of miles. Most wedding florists source from the same wholesale market as everyone else, which means your centerpieces are likely the same flowers as your neighbor's office lobby.
We've worked differently since 2011. Every stem for every wedding comes from farms within 200 miles of NYC — most in New York, New Jersey, and Connecticut. Cut days before your wedding, not weeks before. That's why the flowers actually look alive.
- Zero floral foam — ever. We use chicken wire, floral frogs, and willow instead
- Pesticide-free flowers from farms we know personally
- 100% compostable wrapping and packaging materials
- All organic waste composted post-event at Brooklyn Grange
- Vessels rented or returned — not single-use
There are florists in Brooklyn who describe themselves as sustainable because they use recycled ribbon or source from Rainforest Alliance-certified farms overseas. That's not nothing — but it's not the same as what we do.
When you work with us, your wedding flowers are grown on real farms by farmers Molly knows by name. They're not stored in overseas cold chains. They're not sprayed with synthetic chemicals. And when your event ends, the organic material doesn't go to landfill — it becomes compost for food crops at a Brooklyn rooftop farm half a mile from our studio.
For couples who care about where things come from, Molly Oliver Flowers is the most credible sustainable wedding florist in NYC. Not by marketing, but by practice — fourteen years of it.
Recent weddings &
events in Brooklyn & NYC
Each event is as singular as the couple and the season. Browse our full seasonal galleries or inquire with your date for a sense of what's in bloom.
Marina + Mike · Brooklyn Winery, 2024
Izzy + Nick · Brooklyn Grange @ Sunset Park, 2024
James + Laura · Brooklyn Winery, 2024
Fall · Red Hook, Brooklyn
Summer · Brooklyn
Allison + Ian · Winter
Summer bridal bouquet · Brooklyn
Brooklyn & NYC couples
on working with Molly
"I spoke to several florists in New York for our Brooklyn wedding in September. I genuinely believe we couldn't have made a better choice. We got so many compliments. Everything was composted or put in paper cones for guests at the end of the night."
— Helene Yorke, Brooklyn Wedding 2021
"If you love natural floral looks and a sustainable company, Molly is perfect. She sources locally, composts all of the florals after the event, and offered to create bouquets for guests to take home. I also love my bouquet, which I dried and preserved."
— Event client & subscriber
"Molly is a true artist and I can't recommend enough trusting her and letting her do what she does best. She was incredibly communicative, collaborative, and fun to work with from start to finish. The flowers were beyond what we imagined."
— Wedding client, Brooklyn
Browse our seasonal
wedding galleries
Every season brings a completely different palette. Browse by the time of year closest to your wedding date to see what's possible with locally grown flowers.
Weddings · Elopements · Events · All seasons · Brooklyn, Manhattan & beyond
From first inquiry
to the last petal
Fill out our event inquiry form with your date, venue, rough guest count, and a sense of your aesthetic. We'll respond within a few days to confirm availability and share initial thoughts on what's in season.
We meet — in person or over video — to talk through your aesthetic, venue, priorities, and budget. We'll share what the farms will likely have in bloom for your season and discuss what arrangements will work best for your specific space.
We send a detailed proposal with itemized floral elements, estimated stem counts, and a clear picture of the aesthetic we're working toward. You're never locked in until you're ready — we refine together until it feels right.
We arrive first and leave last. All setup, styling, and breakdown handled by our team. Post-event, all organic material is composted and any remaining arrangements offered to guests. Nothing goes to landfill.
Wedding florist FAQ
Where are you based and what areas do you serve?
We're based in Sunset Park, Brooklyn, and have been since 2011. We work across all five boroughs, with most of our weddings in Brooklyn (Brooklyn Winery, Brooklyn Grange, Marlowe Events, Green Building, and dozens of private venues), Manhattan, and occasionally upstate New York and New Jersey.
How much does wedding floristry with Molly Oliver Flowers cost?
Wedding floral budgets vary significantly based on guest count, venue size, number of arrangements, and the flowers in season for your date. We work with a wide range of budgets — from intimate elopements with a single bridal bouquet to full multi-element wedding weekends. The best way to understand what's possible is to submit an inquiry with your date and we'll share honest guidance.
What does "sustainable wedding florist" actually mean — and is it just a marketing term?
For most florists, it's unfortunately marketing. For us it's been operating practice since 2011. Every stem comes from farms within 200 miles of NYC that Molly knows personally. We've never used synthetic floral foam. All organic waste is composted at Brooklyn Grange, half a mile from our studio. Our packaging is 100% compostable. Read our full sustainability practices →
Can I choose specific flowers for my wedding?
Yes, within the constraints of what's genuinely in season for your date. We'll talk honestly about what's at peak for your season and what's possible locally — which usually opens up varieties you hadn't considered that are more beautiful than the standard options. We don't source out-of-season flowers by importing them; we design around what's actually alive and thriving.
Do you do elopements and small weddings, or only large events?
We design for all sizes — from a City Hall elopement with a single extraordinary bridal bouquet to full multi-day wedding weekends. Intimate weddings and elopements get the same sourcing standards and design attention as larger events. Please share your scale in your inquiry and we'll discuss what makes sense.
Do you use floral foam?
Never. Floral foam is a petroleum-based product that sheds microplastics and never biodegrades. We use chicken wire, floral frogs, willow, and other reusable mechanics for all structural work. It requires more skill and care, but it's the right way to do it — and it's what we've done since day one.
What happens to the flowers after the wedding?
We offer arrangements to guests to take home at the end of the evening — nothing goes to waste if people want it. All remaining organic material is fully composted at Brooklyn Grange. Because our flowers are pesticide-free, the compost is clean enough for use on food crops. It's one of the things that distinguishes truly sustainable floristry from conventional practice.
How far in advance should I inquire?
For peak season (May through October), we recommend inquiring 9–12 months in advance, as popular dates fill early. For off-peak dates or smaller events, 3–6 months is often sufficient. If your date is sooner than that, reach out anyway — we'll be honest about availability. Inquire here →
Brooklyn's wedding florist.
Rooted in the season.
Locally grown, foam-free, fully composted. Weddings and events across Brooklyn, Manhattan, and NYC. Inquire about your date — we'll let you know what's in bloom.
Inquire About Your Date